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Community Support Summary

Support in your Community

Sport can play a major role in the physical and emotional well-being of children. The Flight Deck Program encourages youth involvement in amateur athletics, and recognizes the volunteer efforts of their coaches and assistant coaches. Sport teams can apply to attend a Winnipeg Blue Bombers home game.

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We look for sponsorships that align with our core business interests and promote quality of life in Manitoba through arts and culture, health, major sporting events and broad based provincial initiatives.

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The Community Festival Program builds stronger relationships with rural communities in Manitoba with a focus on volunteerism at the festivals, fairs and rodeos celebrated province-wide. These events have the opportunity to unify and celebrate their volunteer efforts and ensure the volunteers don’t go unnoticed.

Financial support is a maximum contribution of $2,000 using the formula of $20 per volunteer. For example, a festival with 75 volunteers would receive $1,500 (75 x $20). Branded shirts are also provided for volunteers to wear during the event—please see the Festival Program Additional Questions form. As part of our support, we seek the exclusive title sponsorship of “Volunteer Sponsor.” 

Application deadline:

  • January 1 for all festivals happening between April 1, 2019 and March 31, 2020.

How to apply:

  1. Review the Basic Eligibility criteria above.
  2. Download and fill out the Festival Program Additional Questions form:

      Festival Program Additional Questions form (.pdf)
  3. Click on the ‘Apply Here’ button below to start your online submission. At the end of the application, you will have a chance to upload any supporting documentation, including the form you filled out in Step 2.

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As part of our sponsorship of golf tournaments, our Community Events Team may participate, based on the terms of sponsorship. Apply prior to December 1 for consideration.

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Our employees volunteer and fundraise in their communities for a wide variety of organizations. Together, they also select and support a Charity of Choice to receive up to $100,000. Each campaign is organized and managed by an employee-driven committee.

Learn more about Charity of Choice

Support by Donation

Organizations may request up to 48 decks of playing cards per fiscal year (April 1 to March 31). This limit is in place so that we can accommodate as many groups as possible in this popular program. Cards must be used for recreational purposes only, not be used by anyone under the age of 18, and not be re-sold. Please pick up cards within 3 weeks of receiving notification.

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Does your organization need equipment or furniture? We occasionally have used assets that are available for donation. Organizations may submit a wish list of items needed by filling out an application form. We keep these forms on file until such items become available. Items are allocated on a first come first served basis.

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We donate merchandise to a variety of fundraising community events as a way of demonstrating our commitment to local communities and causes. An item of approximately $25 value is typically provided to organizations (not individuals) that make requests.

 Please review the Basic Eligibility criteria above before submitting your application.

Apply Here

Thank you for your interest in the Coin Box Program. We are no longer accepting applications for 2019.  

Check back in May 2019 if you are interested in applying to place a coin box in Liquor Mart retail stores for 2020.

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